As originally published by our partners at Qlik

New IDC study reveals the importance of optimizing data-to-insights pipelines in order to improve business decision making and outcomes.

In a recent IDC survey, 87% of CXOs said that becoming a more intelligent enterprise is their priority for the next five years.* In today’s economic environment, organizations are starting to think of data as the “new water” – not just a valuable asset but an essential ingredient for survival.

To measure the correlation between data use and business success, IDC conducted a global survey of 1200 organizations. The findings quantify the connection between better data use and higher business value. In the Infobrief, Data as the New Water: The Importance of Investing in Data and Analytics Pipelines, you can read the highlights, including:

• The top three metrics tied to the success of investments in data management and analytics
• The importance of establishing a data-to-insights pipeline where every component is connected
• The top five recommendations IDC has for optimizing data pipelines

Go here for more information